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Consolidation in the telecommunications industry is becoming ever more prevalent, with tower sales spurring billions of dollars in revenue across the globe.

With several network operators employing sale and leaseback strategies, ample opportunity for today’s tower companies exists. Why, then, do many tower companies report low levels of satisfaction with their current cash flow levels and time to revenue recognition?

This paper will examine how tower companies should optimize their asset management processes to improve site marketing, customer satisfaction and operational efficiency, and ultimately achieve healthier cash flows and faster time to revenue.